ZoomAway Travel Inc (CVE:ZMA) has announced that its Nevada based subsidiary, ZoomAway Inc has entered into a re-seller agreement with Zero8 Studios Inc, for the development and marketing of gaming products. The company revealed that the agreement would be valid for a period of 5-years and would provide them with exclusive rights, worldwide. Moreover, under the agreement, the two companies would share the adjusted net revenue on a 70/30 basis.
The company revealed that it would be responsible for the marketing and selling activities, related to Zero8’s social gaming platform. Added to this, the agreement also covers Zero8’s Promotional Entertainment System, as well as their customer acquisition and retention system. Sean Schaffer, the CEO of ZMA, stated that they intend to combine the sales and marketing of White Label booking and packaging, with White Label Social and Interactive Gaming. He claimed that this would make the booking process more entertaining and skill based. Mr. Schaffer further stated that they would be able to better deliver and enhanced purchase experience to the millennial customer population.
It should be noted here that the two entities provide White Label technology platforms, to clients, within the hotel, casino, resorts and activities industries. Through this partnership, the two companies plan on building a platform that would crossover between the social gaming and hospitality industries. The partnership comes almost a month after ZoomAway reported that its client base has more than doubled, since October 2016.
The company has claimed that this was made possible through the accomplishment of several milestones, by ZMA. These milestones include the expansion of ZoomAway’s footprint into multiple key locations. Moreover, the digital expansion of the company’s customer base has helped them to lead direct revenues and sales opportunities. Added to this, ZoomAway has successfully opened new lead channels, which had previously been unavailable.
ZoomAway Travel Inc (CVE:ZMA) recorded a gain of 13.33%, during the May 3 trading session, to reach a close at $0.085 per share.