Dallas, Texas 06/26/2015 (Financialstrend) – Ford Motor Company (NYSE:F) has once again sought to establish its leadership in the auto business, with its own car-sharing business. Ford’s in-depth knowledge of automotive market dynamics has led to the company widening its scope of auto business, beyond its present car making domain. For several years now, it has been offering financial services, allowing buyers to buy Ford cars through its Ford Motor Credit services.
But the recent trends in auto industry have not been very promising. Hence, apart from financing cars Ford has taken the next step within this business vertical.
Ford Motor Company (NYSE:F) has proposed pilot program in the over six cities in the US as well as the British Capital. This program will allow Ford to enter the emerging car-sharing business segment, with an edge.
Ford will ‘enable’ owners of Ford cars, financed through its in-house Ford Motor Credit services to rent their automotive. The rentals will only be for short-periods and shall be offered to clients who are pre-screened by the company. The vehicle categories that will come under this program are- cars, Trucks as well as SUVs.
Ford has been thrusting forward in entering new age segments of the automobile industry in recent months. Ford Motor Company (NYSE:F) has already announced an ambitious next-generation car platform development. It hopes to be one of the big companies which will be part of manufacturing autonomous cars, from within the traditional car-making community. Thus far, autonomous car-technology development has been the realm of technology companies such as Google Inc, Apple Inc, and lately Tesla Motors.
Therefore, it is very important for Ford Motor Company (NYSE:F) to remain relevant as a car maker for the millennial buyer segment. Car-sharing business is one of the several ways it can remain a dominant automotive company, even as it plays for time to develop its autonomous cars for the next generation.
This report is for information purposes only, and is neither a solicitation or recommendation to buy nor an offer to sell securities. Financials Trend is not-a-registered-investment-advisor. Financials Trend is not a broker-dealer. Information, opinions and analysis contained herein are based on sources believed to be reliable, but no representation, expressed or implied, is made as to its accuracy, completeness or correctness. The opinions contained herein reflect our current judgment and are subject to change without notice. Financials Trend accepts no liability for any losses arising from an investor's reliance on the use of this material. Financials Trend sometimes gets compensated up to one hundred and fifty thousand dollars per month for featuring particular stocks. See site disclaimer for complete compensation. Financials Trend and its affiliates or officers currently hold no shares of these stocks. Financials Trend and its affiliates or officers will purchase and sell shares of common stock of these stocks, in the open market at any time without notice. Financials Trend will not update its purchases and sales of these stocks in any future postings on Financials Trend's websites. Certain information included herein is forward-looking within the context of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements concerning manufacturing, marketing, growth, and expansion. The words "may", "would," "will," "expect," "estimate," "anticipate," "believe," "intend," " project," and similar expressions and variations thereof are intended to identify for ward-looking statements. Such forward- looking information involves important risks and uncertainties that could affect actual results and cause them to differ materially from expectations expressed herein. *Financials Trend does not set price targets on securities. Never invest into a stock discussed on this web site or in this email alert unless you can afford to lose your entire investment.