Google Inc (NASDAQ:GOOG)’s Latest Updates

0
629

Dallas, Texas 05/09/2014 (FINANCIALSTRENDS) – Google Inc (NASDAQ:GOOG) has been doing one thing correct since it began advertising on the Web. In spite of all its ventures into the wearable technology space & driverless cars, the company has now been improving its effectiveness in advertising in any which way it can. That improvement has now left the company’ much ahead of its competitors, and has pushed its ARPU in that  same direction. Now, new acquisition indicates that Google Inc (NASDAQ:GOOG) is going to maintain momentum in this area. As per a blog post, GOOG has now acquired Adometry. Neither of the companies has confirmed this news yet and there is also no information about the value of the transactions or what the rest of the terms were.

The attribution factor

Adometry focuses its efforts on attribution. It tracks a consumer right through the internet grind to see what has pushed them to make any purchase. This is a very important piece of information for all businesses as they try to customize their advertising to suit their product in the best possible way. Now that Adometry will be added to the Google advertising package it might very soon mean an improved native-functionality for attribution. For the moment Adometry will exist just as it did earlier & will serve the existing customers.

The company’s technology and its engineering talent is will now be used by Google Inc Adwords unit. Paul Pellman, the chief executive officer of Adometry says that this is a very interesting proposition.  He says that the internet giant shares all their won core values, specifically, their focus on innovation & on big problems. Attribution is also very important to Google Inc (NASDAQ:GOOG) even as it continues to make an attempt to stay ahead of the heard in online advertising which is a very competitive space.

This report is for information purposes only, and is neither a solicitation or recommendation to buy nor an offer to sell securities. Financials Trend is not-a-registered-investment-advisor. Financials Trend is not a broker-dealer. Information, opinions and analysis contained herein are based on sources believed to be reliable, but no representation, expressed or implied, is made as to its accuracy, completeness or correctness. The opinions contained herein reflect our current judgment and are subject to change without notice. Financials Trend accepts no liability for any losses arising from an investor's reliance on the use of this material. Financials Trend sometimes gets compensated up to one hundred and fifty thousand dollars per month for featuring particular stocks. See site disclaimer for complete compensation. Financials Trend and its affiliates or officers currently hold no shares of these stocks. Financials Trend and its affiliates or officers will purchase and sell shares of common stock of these stocks, in the open market at any time without notice. Financials Trend will not update its purchases and sales of these stocks in any future postings on Financials Trend's websites. Certain information included herein is forward-looking within the context of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements concerning manufacturing, marketing, growth, and expansion. The words "may", "would," "will," "expect," "estimate," "anticipate," "believe," "intend," " project," and similar expressions and variations thereof are intended to identify for ward-looking statements. Such forward- looking information involves important risks and uncertainties that could affect actual results and cause them to differ materially from expectations expressed herein. *Financials Trend does not set price targets on securities. Never invest into a stock discussed on this web site or in this email alert unless you can afford to lose your entire investment.